Local Time
- Timezone: America/New_York
- Date: 28 Apr 2026
AL-INVEST Verde Webinar: Green and Digital Services: From strategy to business offerings
Green and digital services integrate sustainability and technological innovation to improve the efficiency of production processes, reduce environmental impact and generate greater value for companies and their customers. In this context, this webinar session seeks to explore how these services strengthen business competitiveness, based on the concrete experiences of organisations participating in the AL-INVEST Verde programme, emphasising key factors such as their viability over time and their ability to respond to market demands.
Topics to be addressed:
- How to implement green services
- Factors to consider in the design, development and implementation of green services
- Elements of success for the financial sustainability of services
Details:
- Date: 28 April 2026
- Time: 16:30 (Central European Time - CET)
- Modality: Virtual
Agenda:
16:30 – 16:35 Welcome and introduction, Irene Haddad, team leader, AL-INVEST Verde programme
16.35 - 16.55 Green and digital services for SMEs, Niccoló Stamboglis, Project Manager, InfoCamere
- General context
- Key points for companies
16.55 - 17.15 Strategic diagnosis for MSMEs and commercial actions, John Rodríguez, Lima Chamber of Commerce
- Methodology
- Good practice
- Trade events
17.15 - 17.30 Impulsa Verde, Chamber of Industries of Uruguay
- Strategy for building green services, Carola Saavedra, director of communication and projects.
- Implementation and results, Martina Bialostosky, responsible for the Impulsa Verde project.
17.30 - 17.50 Question and Answer Session
17.50 – 18.00 Wrap up + Closing
