{"id":21293,"date":"2026-04-16T19:05:29","date_gmt":"2026-04-16T17:05:29","guid":{"rendered":"https:\/\/alinvest-verde.eu\/?post_type=mec-events&#038;p=21293"},"modified":"2026-04-16T19:06:25","modified_gmt":"2026-04-16T17:06:25","slug":"webinar-de-al-invest-verde-servicios-verdes-y-digitales-de-la-estrategia-a-la-oferta-empresarial","status":"publish","type":"mec-events","link":"https:\/\/alinvest-verde.eu\/en_gb\/agenda-verde\/webinar-de-al-invest-verde-servicios-verdes-y-digitales-de-la-estrategia-a-la-oferta-empresarial\/","title":{"rendered":"AL-INVEST Verde Webinar: Green and Digital Services: From strategy to business offerings \u00a0"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Green and digital services integrate sustainability and technological innovation to improve the efficiency of production processes, reduce environmental impact and generate greater value for companies and their customers. In this context, this webinar session seeks to explore how these services strengthen business competitiveness, based on the concrete experiences of organisations participating in the AL-INVEST Verde programme, emphasising key factors such as their viability over time and their ability to respond to market demands.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Topics to be addressed:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How to implement green services <\/li>\n\n\n\n<li>Factors to consider in the design, development and implementation of green services<\/li>\n\n\n\n<li>Elements of success for the financial sustainability of services<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Details:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Date:<\/strong>\u00a028 April 2026<\/li>\n\n\n\n<li><strong>Time:<\/strong>\u00a016:30 (Central European Time - CET)<\/li>\n\n\n\n<li><strong>Modality:<\/strong>\u00a0Virtual<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLScCUkAMlxvA35G6rS2wiuWCeJ79BTm_RPDpyaypavl5zu0M1Q\/viewform?usp=publish-editor\"><strong>Register here<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Agenda:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>16:30 \u2013 16:35      Welcome and introduction, <\/strong>Irene Haddad, team leader, AL-INVEST Verde programme<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>16.35 - 16.55 Green and digital services for SMEs, <\/strong>Niccol\u00f3 Stamboglis, Project Manager, InfoCamere &nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>General context<\/li>\n\n\n\n<li>Key points for companies \u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>16.55 - 17.15&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/strong><strong>Strategic diagnosis for MSMEs and commercial actions<\/strong><strong>, <\/strong>John Rodr\u00edguez, Lima Chamber of Commerce<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Methodology<\/li>\n\n\n\n<li><span style=\"color: initial;\">Good practice<\/span><\/li>\n\n\n\n<li>Trade events<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>17.15 - 17.30 Impulsa Verde, <\/strong>Chamber of Industries of Uruguay &nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strategy for building green services, Carola Saavedra, director of communication and projects.<\/li>\n\n\n\n<li>Implementation and results, Martina Bialostosky, responsible for the Impulsa Verde project.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>17.30 - 17.50 Question and Answer Session<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>17.50 \u2013 18.00      Wrap up + Closing<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Los servicios verdes y digitales integran la sostenibilidad y la innovaci\u00f3n tecnol\u00f3gica para mejorar la eficiencia de los procesos productivos, reducir el impacto ambiental y generar mayor valor para las empresas y sus clientes. En este contexto, esta sesi\u00f3n de webinar busca explorar c\u00f3mo estos servicios fortalecen la competitividad empresarial, a partir de experiencias concretas [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":21294,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"mec_category":[],"class_list":["post-21293","mec-events","type-mec-events","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Webinar de AL-INVEST Verde: Servicios verdes y digitales: De la estrategia a la oferta empresarial \u00a0 - Programme AL-INVEST Verde<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alinvest-verde.eu\/en_gb\/agenda-verde\/webinar-de-al-invest-verde-servicios-verdes-y-digitales-de-la-estrategia-a-la-oferta-empresarial\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Webinar de AL-INVEST Verde: Servicios verdes y digitales: De la estrategia a la oferta empresarial \u00a0 - Programme AL-INVEST Verde\" \/>\n<meta property=\"og:description\" content=\"Los servicios verdes y digitales integran la sostenibilidad y la innovaci\u00f3n tecnol\u00f3gica para mejorar la eficiencia de los procesos productivos, reducir el impacto ambiental y generar mayor valor para las empresas y sus clientes. 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