Montevideo hosts several events on creative industries and intellectual property rights

Montevideo, 15 April 2024. In early April, Montevideo hosted a series of events organised by AL-INVEST Verde IPR, focusing on the crossroads of creative industries and intellectual property rights (IPR). Aimed at professionals from MERCOSUR countries and Chile, these events delved into the future of creativity, with an emphasis on innovation and legality.

Following these sessions, AL-INVEST Verde IPR delved into practical strategies for navigating the impact of emerging technologies on the creative industries, with a particular focus on artificial intelligence (AI) and its implications for intellectual property rights. The importance of judicial oversight to safeguard these rights was also highlighted.

These efforts reflect AL-INVEST Verde DPI's commitment to foster innovation and collaboration within the creative sectors of MERCOSUR countries and Chile, ensuring their protection.

The AL-INVEST Verde programme, as a part of the forum on digital innovation and intellectual property rightsheld on 8 Aprilwas a collaborative effort between the National Directorate of Industrial Property (DNPI) of the Ministry of Industry, Energy and Mining of Uruguay (MIEM) and the Agency for Electronic Government and the Information and Knowledge Society (AGESIC) of the Presidency, among other partners.

Key topics included strategies to address the impact of AI-generated content on the creative sectors, harnessing technology for creativity and innovation, and the need for strong legal frameworks to combat online infringement.

The forum, which brought together professionals from Latin America and the EU, including representatives from various sectors, aimed to foster dialogue and knowledge-sharing.

The AL-INVEST Verde programme, as a part of the seminar for judges later in the year, held on 9 Aprilfocused on equipping legal experts with tools to address the challenges of intellectual property in the digital age. Recent cases and emerging issues were discussed, with the aim of harmonising judicial approaches and improving the effectiveness of legal mechanisms against trademark infringement.

The AL-INVEST Verde programme, as a part of the 10 Aprilthe judges met for an intense working group session to further discuss relevant cases and contribute to a digest of jurisprudence developed by the AL-INVEST Verde Network of IPR Judges.

In the same series of events on the creative industries and IP, the 20 March AL-INVEST Verde DPI organised a seminar international webinar on women in the creative industries and their capacity to effectively navigate the IP landscape.

About AL-INVEST Verde

AL-INVEST Verde is a European Union (EU) programme whose main objective is to promote sustainable growth and job creation in Latin America by supporting the transition towards a low-carbon, resource-efficient and more circular economy. Through Component 3, AL-INVEST Verde IPR, led by the European Union Intellectual Property Office (EUIPO), the programme seeks to achieve greater use and effectiveness of intellectual property rights in Latin America, particularly in the MERCOSUR countries and Chile, to boost opportunities for research cooperation and stimulate competitiveness and sustainable innovation.

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